James Kennedy, a British chemistry teacher based in Australia, has combined a love of graphics with a love of science, and produced a series of posters and images which he hopes will dispel the many myths surrounding e-numbers and additives.

“As a chemistry teacher, I want to erode the fear that many people have of ‘chemicals’,” he says. “I want to demonstrate that nature evolves compounds, mechanisms and structures far more complicated and unpredictable than anything we can produce in the lab.”

“James’ images are incredibly powerful, as they shatter – at a glance – all the common misconceptions many have about additives,” says FAIA Executive Director Michelle Maynard. “In this instance, a picture really does paint a thousand words.”

Ingredients:-

Water (75%)

Sugars (12%)
Glucose – 48%, Fructose – 40%, Sucrose – 2%, Maltose – <1%, Starch – 5%

Fibre E460 (3%)

Amino Acids
Glutamic Acid – 19%, Aspartic Acid – 16%, Histidine – 11%, Leucine – 7%, Lysine – 5%, Phenylalanine – 4%, Arginine – 4%, Valine – 4%, Alanine – 4%, Serine – 4%, Glycine – 3%, Threonine – 3%, Isoleucine – 3%, Proline – 3%, Tryptophan – 1%, Cystine – 1%, Tyrosine – 1%, Methionine – 1%

Colours
Yellow-Orange – E101 (Riboflavin), Yellow-Brown E160a.

Fatty Acids (1%)
Palmitic Acid – 30%, Omega-6 Fatty Acid: Linoleic Acid – 14%, Omega-3 Fatty Acid: Linolenic Acid – 8%, Oleic Acid – 7%, Palmitoleic Acid – 3%, Staeric Acid – 2%, Lauric Acid – 1%, Myristic Acid – 1%, Capric Acid – <1%, Ash – <1%, Phytosterols – <1%, E515, Oxalic Acid, E300, E306 (Tocopherol), Phylloquinone, Thiamin.

Flavours
(3-METHYLBUT-1-YL, ETHANOATE, 2-METHYLBUTYL
ETHANOATE, 2-METHYLPROPAN-1-OL, 3-METHYLBUTYL-1-OL, 2-
HYDROXY-3-METHYLETHYL BUTANOATE, 3-METHYLBUTANAL,
ETHYL HEXANOATE, ETHYL BUTANOATE, PENTYL ACETATE),
1510, NATURAL RIPENING AGENT (ETHENE GAS).